I grew up in the wood workshop of my father, uncle and grandfather and was raised by the passion of my mom and grandmother for textiles and tailoring.

Very early on I learned how fulfilling it is to create something original, useful and beautiful from scratch - something that surrounds and serves us humans in our daily lives.

After school I spent several years solving business problems as a project manager in startups until I arrived where I started - solving problems through crafting.

Over the last 9 years I worked as a designer for interfaces, apps, user experiences, visuals, and branding.

My experience as a designer and a project manager give me a holistic perspective on what a good product has to solve - the need of the person who will use it, the need of the business that sustains it and the technical intricacies of how (well) the product is made.